International management and language | Perpustakaan Pusat
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Includes bibliographical references (p. [222]-240) and index.; Setting the scene -- Language matters -- Management and language -- International management and language -- English as the global lingua franca -- Spreading the management gospel- in English -- German: a language of management designed for Klarheit (by Nigel Holden) -- Russia's long struggle with western terms of management and the concepts behind them (by Nigel Holden, Olga Kuznetsova and Gerhard Fink) -- Language and careers in multinational corporations (by Rebecca Piekkari) -- The business unit concept at Akzo and the interpreting role of the CEO (by Luchien Karsten and Luc-Jan Wopert) -- Communication strategies and cultural assumptions: an analysis of French-Japanese business meetings (by Hiromasa Tanaka) -- An Italian perspective on international meetings, management and language (by Gina Poncini and Elisa Turra) -- Humour and management in England (by Suzanne Tietze) -- Management in other languages: how a philological approach opens up new cross-cultural vistas (by Nigel Holden and Carole Tansley).;
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