Strategic marketing
| No. Panggil | 658.802 CRA s |
| Pengarang | Cravens, David W.; Piercy, Nigel.; |
| Tempat Terbit | Boston, Mass. : |
| Penerbit | McGraw-Hill |
| Tahun Terbit | 2006 |
| Subject | Marketing; |
| Klasifikasi | 658.802 |
| Abstrak/Catatan | Various multi-media instructional materials are available to supplement the text.; Includes bibliographical references and indexes.; |